We are a family based company which is established in Vancouver, British Columbia, Canada. We have a long tradition in international trade. The ecological aspect of the work we do is important to us. Our marketing ethics is a subset of business ethics, which deals with principles, values and ideals by which our company ought to act.
Our ethics take into account marketing decisions such as product or service transparency, product safety and liability, advertising truthfulness and honesty, respect for consumer autonomy, fairness in pricing, power within the channels of distribution, privacy in Internet and database marketing, and forthrightness in selling.
Our mission is to bring healthier foods to North America. We are working with international partners and suppliers and big domestic distributors across Canada and USA since 2011."